Technology demonstrators for DOW

DOW - Design and construction of technology demonstrators

Automotive projects, Industrial technology

As an innovative materials science company, DOW offers a wide range of high-tech plastics, industrial intermediates, coatings and silicones as well as other science-based materials and solutions for countless industries and applications such as packaging, infrastructure, mobility and consumer goods.

Dow operates 104 production sites in 31 countries and employs around 35,700 people worldwide.

Especially in the field of rechargeable batteries and battery units for electric vehicles, the silicone and polyurethane-based materials offer numerous properties that contribute to safety and performance, such as insulation, thermal management and fire protection.

For the European Battery Show 2022 in Stuttgart, the individual application possibilities and material properties were impressively presented in a technology demonstrator in the form of an electric car battery cell in twelve different transparent boxes.

In addition to the dimensions of 1.8 x 1.3 meters, the large number of individual components, the integration of the original DOW materials and the installation of light effects and heat-reactive films were an exciting task that BUSSE Design+Engineering was happy to take on.

The model attracted everyone's attention at the trade fair and helped the DOW team to impress trade fair visitors with their product portfolio in a vivid way.

Technology demonstrators for DOW
Technology demonstrators for DOW Detail
Technology demonstrators for DOW Detail
Technology demonstrators for DOW Detail

Our skills


Exhibition models

CAD surface design

Your contact person
Ursula Hummel, Senior Industrial Designer
Ursula Hummel, Senior Industrial Designer

Our expertise is not only proven by 400+ awards, but also by the enthusiasm of our customers.



"How can tasks and challenges be solved successfully? To do this, you need partners who can correctly grasp and present a task in all its complexity. Setting the right priorities in the future-oriented field of tension [...] and being able to implement them "down to earth" is part of the success DNA at BUSSE Design+Engineering, which we greatly appreciate."



"As an experienced design partner, BUSSE offers everything from a single source. Creative design solutions, prototyping through to small series production and UX design for software. The solution approaches and methods through to implementation always lead to a result that perfectly meets the requirements."

UI/UX Design


„BUSSE is our design game-changer for snow groomers! Their UI/UX team elevates not only icons and layout but the entire user experience to a new level. Clear operation turns every ride into a pleasure. Reliable from development to series production, BUSSE is by our side. Their interface, based on precise product research, simplifies operation. Flexible, forward-thinking, and reliable – BUSSE is our satisfaction guarantee!"



"BUSSE has been the perfect partner for us to develop new and innovative ideas for over fifteen years. BUSSE offers a very high level of professionalism and a first-class understanding of the brand. The team has completely internalized the high standards of our projects and with exceptional creativity, as well as full dedication, has helped us to set new trends. Many of our bestsellers bear BUSSE hallmarks."


Britax Römer

„Child seats are not only visually complex but also technically demanding. Our longstanding partnership with BUSSE turns development into a creative experience. Design sprints and a versatile selection matrix relieve engineers, minimize time-consuming iterations. We appreciate BUSSE for their timely implementations despite limited resources. The collaboration is not only effective but also truly enjoyable!"



"We were particularly impressed by the enthusiasm and technical creativity of the Busse employees. The atmosphere in the project was characterized by professional looseness and great agility. We turned an idea into a finished product in 4 months!"



„We discovered BUSSE Design+Engineering through online research. Contacting them for a functional model led to a contract for a technical redesign. Due to our concept changes, Redesign II was initiated and realized in a prototype, earning a golden award at the 2019 Ambiente trade fair. BUSSE executed the project with precision, on schedule, and with excellent craftsmanship. We look forward to future collaboration with BUSSE."



„The collaboration with the entire project team was always goal-oriented, constructive and pleasant in terms of communication. Mr. Timm and his project team always kept the functional and safety requirements in mind and understood what is also important to us in product development: can-do mentality, agile mindset as well as flexibility and efficiency in all project situations."



"With BUSSE as a sparring partner, we were able to successfully work out a brand-defining design for our latest products that was appropriate for the target group. BUSSE understood our internal company processes very well and was therefore able to deliver optimal results. Deadlines were always met, you can rely on BUSSE. Anytime again!"



"We were positively surprised by the collaboration with BUSSE in that the focus was not solely on the appearance of our product, but rather on the interplay of economical manufacturing solutions, optimized ergonomics and a functional design. The result now impresses with a coherent, unprecedented design concept."