iMow 6 lawn mower in the garden at the charging station

STIHL - Next generation of iMOW robotic mowers

Back to overview
Logo STIHL
Tools, Consumer goods

The latest generation of robotic mowers from STIHL comes with a completely new, sporty look. In addition to the modern design, which deliberately stands out from its predecessors, the core of the current iMOW series is the redesigned user interface with smart display functions and controls.

New to the iMOW world are the EVO variants, which deliberately stand out with an alternative color scheme. In close cooperation with STIHL, we developed the product design of the robotic mowers, taking into account the overarching design strategy, corporate design and color brand.

iMOW series 5, 6 and 7

The new iMOW generation of the robotic mower series 5, 6 and 7 is characterized by a completely revised, sporty design. The aim of the design development was to integrate the robotic mower as an inconspicuous - automated - helper in the home garden, which nevertheless appears sporty and modern when viewed. The automotive design is characterized by large, spanned main areas.

In the front and rear areas, strikingly designed spoilers turn the iMOW into a genuine autonomous vehicle. The user interface integrated into the rear area is uncluttered and clear, enabling intuitive operation.

Another new feature is control via the MY iMOW app. Thus, the iMOW can be controlled via Bluetooth or WLAN, but also mobile radio. The current status of the robotic lawnmower is displayed via the LED backstripe, while the LED front stripe can be used as a daytime running light in three different modes.

The challenge in the design was to realize the desired sporty appearance while taking into account the technical requirements, such as the integrated sensor technology and the goal of a dimension that is as space-saving as possible to enable use even in narrow and overgrown gardens. In addition, the high safety requirements for an autonomous robotic mower must also be taken into account in the design as part of the requirements.

EVO variant

In addition to the iMOW robotic mowers in the familiar STIHL colors, an additional EVO variant is available for each series. Here, the typical STIHL color scheme of orange and light gray has been strategically expanded, and the use of dark colors has created a visually more discreet, elegant alternative.

In addition to the visual appearance, the EVO variant includes an LED matrix, which is placed underneath the hood and displays additional information to the user about the current status of their mower. The LEDs shine through the translucent plastic of the hood, making the interface disappear when inactive and allowing for a clean surface.

iMow 6 lawn mower detailed view from above
iMow 6 on the way to the charging station
iMow EVO control panel Stop button is pressed
iMow Rasenmäher Modell Basic neben Modell EVO
iMow RMI632 lawn mower detail view from left-front
iMow RMI 522 Rasenmäher Detailansicht
iMow 6 lawn mower detail view
iMow 6 lawn mower side view detail
iMow 6 mowing
iMow EVO with charging station
iMow EVO mows on hills
iMow EVO mows in the garden
iMow 6 an Ladestation

Our skills

Product design

CAD surface design

Prototypes

Your contact person
Markus Schönecker, Senior Industrial Designer, Project Manager
Portrait

Our expertise is not only proven by 400+ awards, but also by the enthusiasm of our customers.

Product DesignEngineering

Calistair

"We were particularly impressed by the enthusiasm and technical creativity of the Busse employees. The atmosphere in the project was characterized by professional looseness and great agility. We turned an idea into a finished product in 4 months!"

Product DesignEngineering

Thyssenkrupp

"As an experienced design partner, BUSSE offers everything from a single source. Creative design solutions, prototyping through to small series production and UX design for software. The solution approaches and methods through to implementation always lead to a result that perfectly meets the requirements."

Product DesignEngineeringPrototyping

Sigel

„The collaboration with the entire project team was always goal-oriented, constructive and pleasant in terms of communication. Mr. Timm and his project team always kept the functional and safety requirements in mind and understood what is also important to us in product development: can-do mentality, agile mindset as well as flexibility and efficiency in all project situations."

UI/UX Design

Prinoth

„BUSSE is our design game-changer for snow groomers! Their UI/UX team elevates not only icons and layout but the entire user experience to a new level. Clear operation turns every ride into a pleasure. Reliable from development to series production, BUSSE is by our side. Their interface, based on precise product research, simplifies operation. Flexible, forward-thinking, and reliable – BUSSE is our satisfaction guarantee!"

Product Design

Mikron

"With BUSSE as a sparring partner, we were able to successfully work out a brand-defining design for our latest products that was appropriate for the target group. BUSSE understood our internal company processes very well and was therefore able to deliver optimal results. Deadlines were always met, you can rely on BUSSE. Anytime again!"

Product DesignEngineering

Keller

"We were positively surprised by the collaboration with BUSSE in that the focus was not solely on the appearance of our product, but rather on the interplay of economical manufacturing solutions, optimized ergonomics and a functional design. The result now impresses with a coherent, unprecedented design concept."

Product DesignEngineering

Britax Römer

„Child seats are not only visually complex but also technically demanding. Our longstanding partnership with BUSSE turns development into a creative experience. Design sprints and a versatile selection matrix relieve engineers, minimize time-consuming iterations. We appreciate BUSSE for their timely implementations despite limited resources. The collaboration is not only effective but also truly enjoyable!"

Product DesignEngineeringPrototyping

Infinite Running

„What impressed me right from the start was the incorporation of many innovative ideas that led to a result that is now ready for the market. Despite patented hurdles, design concepts were fine-tuned and refined until a turnkey concept for prototypes and a near-series maturity was achieved."

Product DesignEngineeringPrototyping

Hammer

"BUSSE has been the perfect partner for us to develop new and innovative ideas for over fifteen years. BUSSE offers a very high level of professionalism and a first-class understanding of the brand. The team has completely internalized the high standards of our projects and with exceptional creativity, as well as full dedication, has helped us to set new trends. Many of our bestsellers bear BUSSE hallmarks."

Product Design

Darda

„From the outset, BUSSE embraced our technical wishes and constraints, weaving them into a cohesive product. Their craftsmanship is impressive, making the collaboration not only enjoyable but also an inspiring process due to their expertise. It's a partnership that seamlessly blends creativity with professionalism."

Das moderne BUSSE DESIGN+ENGINEERING Headquarter mit großen Glasfenstern wird von innen beleuchtet und hebt sich vom dunkler werdenden Himmel während der Dämmerung ab. Das Bild zeigt architektonisches Design und natürliche Beleuchtungseffekte.