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UX Design for SaaS

Services/UI/UX Design / UX Design for SaaS

HMI for mechanical engineering – robust and intuitive

Intuitive and efficient interfaces for demanding software solutions.

Digital products face a particular challenge: users decide within the first few minutes whether to stay or leave. Complex functionality, unclear onboarding, and a UX design that doesn't grow with the product quickly lead to high bounce rates. We develop UX concepts for SaaS products that guide users quickly to their goals and remain understandable even as functionality grows.

✔ Faster, smoother onboarding

✔ Fewer dropouts, more active usage

✔ An information architecture that grows with the product

Optimize UX for your SaaS

Challenges

When functionality becomes a growth inhibitor

As functionality grows, many SaaS products face the same UX challenges:

  • Complex features that are not intuitively accessible to new users

  • Unclear onboarding that loses potential customers before their first success experience

  • Low usage of specific features or high dropout rates in the funnel

  • A UX structure that doesnt scale with the products growth

Solution

UX concepts that guide users to their goals

We develop digital products with the same structural clarity that we apply to physical HMI systems – consistently from the information architecture to the individual interaction element.

  • User guidance that brings new users to their first success experience quickly

  • Understandable structuring even of complex functionalities

  • Simplified interaction that deliberately reduces obstacles in the user flow

  • An information architecture that can grow with additional functions

Approach

Our approach

1. Analysis —We analyze user flows, onboarding, and usage data to identify the biggest friction points.

2. Concept —From this, we develop an information architecture and user flows that guide users purposefully through the product.

3. Prototype —The concept is tested as a clickable prototype before development resources are committed.

4. Testing —We validate with real users and check if core functions are found and used faster.

5. Implementation —The validated solution is implemented together with your product and development team.

Optimize UX for your SaaS

Reference

Röhlig Realtime

Röhlig Realtime shows how complex real-time logistics data becomes understandable and usable through consistent UX/UI design. BUSSE developed a clearly structured, scalable user interface with high information density, guiding different user groups safely through real-time transport data. A consistent design system provides orientation, efficiency, and long-term platform development.

View Reference CONNECT Welding App
A laptop is sitting on a table, and on the screen you can see the Röhlig Realtime dashboard.
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Result / Benefit

UX with an understanding of the system

Unlike pure software agencies, we approach digital products with the same structural discipline as physical systems: clear states, traceable transitions, consistent logic. We also apply this understanding of systems, drawn from the HMI sector, to the design of SaaS products.

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Our skills

Consulting

UX design

Design system / styleguide

User interface design

Clickdummy

User-centered design process

Usability Testing

Icon design

Animation

VR / AR

Your contact person
Evamaria Plehn, Head of UI/UX Design
Evamaria Plehn

Our expertise is not only proven by 400+ awards, but also by the enthusiasm of our customers.

Product DesignEngineering

Calistair

"We were particularly impressed by the enthusiasm and technical creativity of the Busse employees. The atmosphere in the project was characterized by professional looseness and great agility. We turned an idea into a finished product in 4 months!"

Product DesignEngineering

Thyssenkrupp

"As an experienced design partner, BUSSE offers everything from a single source. Creative design solutions, prototyping through to small series production and UX design for software. The solution approaches and methods through to implementation always lead to a result that perfectly meets the requirements."

Product DesignEngineeringPrototyping

Sigel

„The collaboration with the entire project team was always goal-oriented, constructive and pleasant in terms of communication. Mr. Timm and his project team always kept the functional and safety requirements in mind and understood what is also important to us in product development: can-do mentality, agile mindset as well as flexibility and efficiency in all project situations."

UI/UX Design

Prinoth

„BUSSE is our design game-changer for snow groomers! Their UI/UX team elevates not only icons and layout but the entire user experience to a new level. Clear operation turns every ride into a pleasure. Reliable from development to series production, BUSSE is by our side. Their interface, based on precise product research, simplifies operation. Flexible, forward-thinking, and reliable – BUSSE is our satisfaction guarantee!"

Product Design

Mikron

"With BUSSE as a sparring partner, we were able to successfully work out a brand-defining design for our latest products that was appropriate for the target group. BUSSE understood our internal company processes very well and was therefore able to deliver optimal results. Deadlines were always met, you can rely on BUSSE. Anytime again!"

Product DesignEngineering

Keller

"We were positively surprised by the collaboration with BUSSE in that the focus was not solely on the appearance of our product, but rather on the interplay of economical manufacturing solutions, optimized ergonomics and a functional design. The result now impresses with a coherent, unprecedented design concept."

Product DesignEngineering

Britax Römer

„Child seats are not only visually complex but also technically demanding. Our longstanding partnership with BUSSE turns development into a creative experience. Design sprints and a versatile selection matrix relieve engineers, minimize time-consuming iterations. We appreciate BUSSE for their timely implementations despite limited resources. The collaboration is not only effective but also truly enjoyable!"

Product DesignEngineeringPrototyping

Infinite Running

„What impressed me right from the start was the incorporation of many innovative ideas that led to a result that is now ready for the market. Despite patented hurdles, design concepts were fine-tuned and refined until a turnkey concept for prototypes and a near-series maturity was achieved."

Product DesignEngineeringPrototyping

Hammer

"BUSSE has been the perfect partner for us to develop new and innovative ideas for over fifteen years. BUSSE offers a very high level of professionalism and a first-class understanding of the brand. The team has completely internalized the high standards of our projects and with exceptional creativity, as well as full dedication, has helped us to set new trends. Many of our bestsellers bear BUSSE hallmarks."

Product Design

Darda

„From the outset, BUSSE embraced our technical wishes and constraints, weaving them into a cohesive product. Their craftsmanship is impressive, making the collaboration not only enjoyable but also an inspiring process due to their expertise. It's a partnership that seamlessly blends creativity with professionalism."

Das moderne BUSSE DESIGN+ENGINEERING Headquarter mit großen Glasfenstern wird von innen beleuchtet und hebt sich vom dunkler werdenden Himmel während der Dämmerung ab. Das Bild zeigt architektonisches Design und natürliche Beleuchtungseffekte.