Wine bottle on a black background, inscription: From open to Oh my in just minutes

VELV - Microoxidation of wine

Consumer goods, Start-Ups

A revolution in the enjoyment of wine.

The product idea is to make the micro-oxygenation of wines with pure oxygen accessible to every wine lover. This was previously unavailable on the market and is therefore a world first.

A previously unattainable experience of aromas and mouthfeel is possible within minutes with an application directly in the wine bottle before consumption.

Target groups are

  • Wine lovers

  • restaurants

  • bars

Development - specifications: Development of product requirements and research into application-specific norms and standards.

Pre-development: Development of basic principles for fulfilling requirements. Use of research and empirical studies, e.g. on the subject of optimum oxygen input in wine.

Development - conception: Development of product design studies to support an investigation of market acceptance and customer preferences in product use.

Development of design concepts for the integration of individual functions. Modular structure for independent testing of functions in sub-assemblies. Modeling of the design surfaces and development of a reference model. Construction of function models and design models for verification and validation with the customer and target groups.

Development - Market research: Review of market research and revision of product requirements and priorities for maximum customer benefit.

Development - FMEA: Review of the product FMEA with regard to high risk areas and development of efficient countermeasures (construction and design, hazard warnings, insurance, etc.).

Development - Design: Detailed development of all function groups, integration of functions for parts reduction, development of further safety functions and function optimization of the main functions.

Research of suppliers and coordination of key components for the best possible product performance.

Development - Design: Production of over 20 prototypes of various revisions with in-house and supplier production capabilities.

Use of various technologies such as SLS, SLA, DLMS, VG, CNC turning and milling, etc. to realize fully functional prototypes in a short time.

Development - tests: In hundreds of test runs, the individual functions were tested during development, insights were gained for the optimizations and theoretical risk assessments were compared with practical tests.

Every test is a benefit for development. It provides information on the level of development achieved, verifiably confirms that specifications have been met or reveals a deviation that needs to be corrected.

Development - patents: Several inventions were realized in the course of product development. These have resulted in more than 5 patents with worldwide coverage, which are intended to protect against copying.

Supplier selection: To find the most suitable suppliers for key components with specific know-how, comprehensive research and parts tests were carried out. The components for the desired application were jointly optimized and repeatedly tested in regular consultations.

Change management: By activating change management from the design freeze with the transfer of design data from the contract manufacturer, numerous part optimizations were implemented in coordination. This involved consistent change management.

Testing and certification: Prototypes and pre-series products were tested against industry standards in various non-destructive and destructive tests at independent testing institutes. Various extreme tests were carried out to ensure product safety.

Operating instructions: Recommendations for action were formulated and visualizations created to create operating instructions and instructions for use.

Potential hazards were translated from the product FMEA into warnings to enable the user to use the product optimally and for a long time.

Packaging: As part of the sampling loops, the packaging and its various functions were also regularly reflected upon and optimized.

Market entry: Online marketing in blogs, the launch of the online store and the presence at relevant trade fairs ensured that the marketing launch was successful with a tailwind.

Velv handle and cartridge
Composition Velv handle, cartridge, video section, general view
Compilation of Velv packaging photos and sketches
Hand holding device for micro-oxygenation of wines from Velv

Our skills


Product development

Product design

Design for manufacturability (DFM)


Our expertise is not only proven by 400+ awards, but also by the enthusiasm of our customers.



"How can tasks and challenges be solved successfully? To do this, you need partners who can correctly grasp and present a task in all its complexity. Setting the right priorities in the future-oriented field of tension [...] and being able to implement them "down to earth" is part of the success DNA at BUSSE Design+Engineering, which we greatly appreciate."



"As an experienced design partner, BUSSE offers everything from a single source. Creative design solutions, prototyping through to small series production and UX design for software. The solution approaches and methods through to implementation always lead to a result that perfectly meets the requirements."

UI/UX Design


„BUSSE is our design game-changer for snow groomers! Their UI/UX team elevates not only icons and layout but the entire user experience to a new level. Clear operation turns every ride into a pleasure. Reliable from development to series production, BUSSE is by our side. Their interface, based on precise product research, simplifies operation. Flexible, forward-thinking, and reliable – BUSSE is our satisfaction guarantee!"



"BUSSE has been the perfect partner for us to develop new and innovative ideas for over fifteen years. BUSSE offers a very high level of professionalism and a first-class understanding of the brand. The team has completely internalized the high standards of our projects and with exceptional creativity, as well as full dedication, has helped us to set new trends. Many of our bestsellers bear BUSSE hallmarks."


Britax Römer

„Child seats are not only visually complex but also technically demanding. Our longstanding partnership with BUSSE turns development into a creative experience. Design sprints and a versatile selection matrix relieve engineers, minimize time-consuming iterations. We appreciate BUSSE for their timely implementations despite limited resources. The collaboration is not only effective but also truly enjoyable!"



"We were particularly impressed by the enthusiasm and technical creativity of the Busse employees. The atmosphere in the project was characterized by professional looseness and great agility. We turned an idea into a finished product in 4 months!"



„We discovered BUSSE Design+Engineering through online research. Contacting them for a functional model led to a contract for a technical redesign. Due to our concept changes, Redesign II was initiated and realized in a prototype, earning a golden award at the 2019 Ambiente trade fair. BUSSE executed the project with precision, on schedule, and with excellent craftsmanship. We look forward to future collaboration with BUSSE."



„The collaboration with the entire project team was always goal-oriented, constructive and pleasant in terms of communication. Mr. Timm and his project team always kept the functional and safety requirements in mind and understood what is also important to us in product development: can-do mentality, agile mindset as well as flexibility and efficiency in all project situations."



"With BUSSE as a sparring partner, we were able to successfully work out a brand-defining design for our latest products that was appropriate for the target group. BUSSE understood our internal company processes very well and was therefore able to deliver optimal results. Deadlines were always met, you can rely on BUSSE. Anytime again!"



"We were positively surprised by the collaboration with BUSSE in that the focus was not solely on the appearance of our product, but rather on the interplay of economical manufacturing solutions, optimized ergonomics and a functional design. The result now impresses with a coherent, unprecedented design concept."