Flowers in the vertical garden on the balcony

JUWEL - Exceptionally flexible and functional: Vertical Garden goes up the wall

Consumer goods

There is room for an ornamental or kitchen garden everywhere: on the terrace, on the garage wall or house facade, and even in the open-plan office. For JUWEL, BUSSE has designed a new system of plant trays that convinces as a "vertical garden" by its extraordinary flexibility and sophisticated function.

The idea of a vertical garden with a continuous earth space from the top to the bottom shell originated at JUWEL. Design and construction were carried out by BUSSE as a proven partner. BUSSE found a creative and visually appealing solution for the specified vertical arrangement of the plant bowls: The bowls are placed at an angle and at the same time interlocked, resulting in a rhythmic arrangement that creates an accent, especially in larger areas. Because the trays do not overlap in parallel, the plants receive more light and can develop better.

Waterproof back wall and suspended trays act as a unit due to their special geometry. The modular system allows horizontal as well as vertical arrangement for a flexible "green" wall design. The arrangement "back to back" is also possible, so that the vertical garden can also be used as a room divider, for example in offices.

Numerous detailed solutions from BUSSE ensure optimal function of the irrigation and easy handling. The continuous soil space from the top to the bottom allows for uniform and easy

irrigation. Excess irrigation water collects at the bottom in a removable drip cup; a grid in the lowest plant tray prevents the water from becoming contaminated with soil. BUSSE's design and construction services for JUWEL also included the CAD construction of complex geometries, the design of technical principles, and the technology for fastening and hanging the plant trays.

For the product idea, design and function of the Vertical Garden, JUWEL received the coveted reddot award 2014 as well as the pro-K award 2014, which honors the best plastic product of the year. The company, based in Imst/Tyrol, specializes in products for the garden and household - from rotary clothes dryers, gardening bricks, cold frames to composters.

Vertical garden without plants
Vertical garden without plants
Vertical garden with plants
Vertical Garden reddot award winner

Our skills

Product design


Housing construction

CAD surface design

Your contact person
Adrian Thon, Senior Industrial Designer
Adrian Thon, Senior Industrial Designer

Our expertise is not only proven by 400+ awards, but also by the enthusiasm of our customers.



"How can tasks and challenges be solved successfully? To do this, you need partners who can correctly grasp and present a task in all its complexity. Setting the right priorities in the future-oriented field of tension [...] and being able to implement them "down to earth" is part of the success DNA at BUSSE Design+Engineering, which we greatly appreciate."



"As an experienced design partner, BUSSE offers everything from a single source. Creative design solutions, prototyping through to small series production and UX design for software. The solution approaches and methods through to implementation always lead to a result that perfectly meets the requirements."

UI/UX Design


„BUSSE is our design game-changer for snow groomers! Their UI/UX team elevates not only icons and layout but the entire user experience to a new level. Clear operation turns every ride into a pleasure. Reliable from development to series production, BUSSE is by our side. Their interface, based on precise product research, simplifies operation. Flexible, forward-thinking, and reliable – BUSSE is our satisfaction guarantee!"



"BUSSE has been the perfect partner for us to develop new and innovative ideas for over fifteen years. BUSSE offers a very high level of professionalism and a first-class understanding of the brand. The team has completely internalized the high standards of our projects and with exceptional creativity, as well as full dedication, has helped us to set new trends. Many of our bestsellers bear BUSSE hallmarks."


Britax Römer

„Child seats are not only visually complex but also technically demanding. Our longstanding partnership with BUSSE turns development into a creative experience. Design sprints and a versatile selection matrix relieve engineers, minimize time-consuming iterations. We appreciate BUSSE for their timely implementations despite limited resources. The collaboration is not only effective but also truly enjoyable!"



"We were particularly impressed by the enthusiasm and technical creativity of the Busse employees. The atmosphere in the project was characterized by professional looseness and great agility. We turned an idea into a finished product in 4 months!"



„We discovered BUSSE Design+Engineering through online research. Contacting them for a functional model led to a contract for a technical redesign. Due to our concept changes, Redesign II was initiated and realized in a prototype, earning a golden award at the 2019 Ambiente trade fair. BUSSE executed the project with precision, on schedule, and with excellent craftsmanship. We look forward to future collaboration with BUSSE."



„The collaboration with the entire project team was always goal-oriented, constructive and pleasant in terms of communication. Mr. Timm and his project team always kept the functional and safety requirements in mind and understood what is also important to us in product development: can-do mentality, agile mindset as well as flexibility and efficiency in all project situations."



"With BUSSE as a sparring partner, we were able to successfully work out a brand-defining design for our latest products that was appropriate for the target group. BUSSE understood our internal company processes very well and was therefore able to deliver optimal results. Deadlines were always met, you can rely on BUSSE. Anytime again!"



"We were positively surprised by the collaboration with BUSSE in that the focus was not solely on the appearance of our product, but rather on the interplay of economical manufacturing solutions, optimized ergonomics and a functional design. The result now impresses with a coherent, unprecedented design concept."